Gfi Informatique is a European supplier of IT services. The company, which was originally French, acquired several Belgian companies and carried on activities in five areas: consulting, application services, enterprise solutions, infrastructure services and professional software. Over a five-year period, Luna generated visibility in the press for Gfi. We also helped to create the new website in 2012. This involved working with Gfi to develop the website’s structure and producing the content in three languages (English, French and Dutch). In addition, Luna edited blogs, news articles, newsletters and e-mail shots.
Sector: IT & Telecoms
Client’s target group: B2C
Luna’s role: PR Partner, Content marketing & copywriting Partner
Activities: Press relations
Period: 2007 – 2012